Siddharth Saraf, Founder, Opulus Capital
The financial services industry in India is currently witnessing a critical paradigm shift, especially with regards to the strategic financial management of the small and medium enterprise (SMEs). As digital solutions become prominent and the current business setup becomes more complex, there has been a soaring need of cost-effective but expert financial leadership. Furthermore, virtual CFO services have become an effective tool in business expansion. With India’s SME ecosystem continuing to grow due to growing access to capital together with regulatory focus, the virtual CFO model is being increasingly adopted as a strategic need than want.
In response to this changing market demand, Opulus Capital was started in 2016 with an aim of democratizing high quality financial leadership to SMEs, and MSMEs. Headquartered in Mumbai, the financial capital of India, Opulus Capital has positioned itself in a unique niche by providing strategic, technology-enabled virtual CFO services that not only serve to empower financial functions and operations, but also enhance rapid-cycles in business developments. With a robust founder-led strategy, multi-disciplinary team, and client-focused mindset, the firm has progressively evolved to become a preferred partner with over 30 retained customers, and an enabler to over 50 businesses through project-driven engagements.
Delivering Strategic CFO Value to Underserved Enterprises
The establishment of Opulus Capital was based on a clear vision, which is to provide the strategic benefits of a seasoned CFO to the businesses who normally are not in a position to afford an in-house CFO. Furthermore, the firm understands that many SMEs are experiencing difficulties with fragmented financial activities and functions. The firm has filled this void by facilitating purpose-driven financial operations, compliance, reporting, and strategic planning.
“By streamlining functions and offering tailor-made solutions such as real-time dashboards, timely compliance tracking, and 12-month visibility planning, the firm ensures that its clients can make informed decisions and remain capital-ready at all times”, signifies Siddharth Saraf, Founder, Opulus Capital.
The in-depth engagement with the outcomes of the clients is what really makes the firm stand apart in today’s competitive market. The top management of the firm engages personally with their clients and goes as far as assuming the board level duties, so as to give end-to-end support. The firm does not just advice but it works together in implementing the strategies which makes sure that strategies are perfectly executed. Such a philosophy of skin in the game has resulted in long-lasting client relationships, with some of the partnerships lasting more than eight years now.
Fostering Lean Team with Smart Tools
Opulus Capital provides a broad range of services which are directed to the various business stages. The firm offers a 360-degree functioning with regard to the financial systems including simple bookkeeping and regulatory adherence to the more advanced processes and practices regarding capital structure, raising funds, preparing IPOs and financial designs. Clients also get strategic advice beyond just financial as it comes with cross functional domains like operations, marketing and supply chain to mention a few. Comprising chartered accountants, former investment bankers, and even startup founders, the firm has aligned itself in the position to offer financial guidance able to be applied in any industry, be it tech and FMCG or real estate and education.
By streamlining functions and offering tailor-made solutions such as real-time dashboards, timely compliance tracking, and 12-month visibility planning, the firm ensures that its clients can make informed decisions and remain capital-ready at all times
Additionally, the firm makes technology as a core of its operating model. Although the firm has a lean team model, it makes use of tech-enabled tools, and automation in providing high-quality and scalable services. At present, it is working on its proprietary AI-based dashboard and reporting tool that will provide self-serve features, the ability to generate investor pitches, and more serious connections with accounting systems. “Leveraging this tech-first approach allows us to maintain a high standard of service while expanding its capacity to serve more businesses efficiently”, says Siddharth.
A Strategic Growth Model
Opulus Capital is focused on providing excellent customer satisfaction and sustainable expansion. Instead of aiming at a fast scale, the firm has concentrated on sustainability, preferring to acquire new clients on the basis of recommendation without over committing in the search of scale and losing quality and individuality of attention. The team is proud of developing relationships with early-stage venturing into full-scale enterprises, of becoming a part of their capital journey. Finding the right path to profitability with start-up companies or guiding a business through a merger, Opulus Capital has become one of the most sought-after partners, today.
Since its founding, Opulus Capital has steadily expanded its geographical footprint. The firm has offices in Mumbai and Pune, and has its eyes set on the international market. Within the next three years, it aims to set up offices in international financial centres such as Dubai and London. The firm is also seeking to collaborate with incubators, venture capital firms and banks in order to facilitate young start-ups and to open up access to growth capital.
Charting a Future of Empowered Founders
Looking ahead, Opulus Capital’s roadmap is ambitious yet grounded in its core values that include trust, transparency, and partnership. The firm plans to evolve into a fully tech-integrated financial partner, offering platform-based services alongside advisory functions. It is also exploring the idea of launching a venture capital fund, allowing it to invest in its client ecosystem and close the loop from strategic advice to financial backing. Siddharth concludes that, “With a goal to empower over 1,000 founders by 2030, Opulus Capital is not just enabling financial operations, it is building the next generation of resilient, investment-ready companies in India and beyond”.