According to a RoC filing, Decathlon, a well-known sporting goods retailer, made over ₹4,000 crore in revenue in India and reported a profit of ₹197.19 crore in FY24.
Decathlon Sports India Pvt Ltd reported operating revenue of ₹4,008.26 crore for the fiscal year that ended on March 31, 2024, which represents a 2.24 percent increase.
In FY24, Decathlon Sports reported a total income of ₹4,066.40 crore, the highest in the last five years. Sales amounted to nearly half a billion USD.
Its operating revenue in FY22 was ₹2,897.77 crore, while in FY21 and FY2020 it was ₹2,049.28 crore and ₹2,208.39 crore, respectively.
One of the top French retailers of sporting goods, Decathlon SE, owns Decathlon Sports India. Sports goods, such as clothing, gear, and accessories, were its main product.
In FY24, Decathlon increased its advertising spending by 33% to ₹87.49 crore.
In FY24, Decathlon Sports India generated ₹3,430.67 crore in store sales and ₹117.68 crore in B2B sales.
However, e-commerce sales fell 2.2% to ₹437.07 crore from ₹446.75 crore in FY23.
1999 saw the company's entry into India, and in 2009 it began production and retailing. Prior media reports stated that the company has already invested 100 million euros and intends to invest an additional 100 million euros over the following five years.
Last year, Decathlon declared that India is a "big priority" market and that, in the next five years, it will rank among its top five worldwide markets.
