GetVantage, India’s leading embedded finance fintech, has launched GrowthSahay, an industry-first AI-powered financing platform for MSMEs, at MumbAI Tech Week 2025, Asia’s largest AI festival.

The event, organized by TEAM and the Government of Maharashtra, brought together top technology and industry leaders. The launch took place in the August presence of Hon’ble Chief Minister Shri Devendra Fadnavis and Hon’ble Union Minister Shri Piyush Goyal.

As a founding member of the Priority Sector Lenders Association of India (PSLAI), GetVantage is committed to expanding credit access for India’s micro, small, and medium enterprises (MSMEs). GrowthSahay, powered by AI-driven cash flow-based financing, is a game-changer in embedded finance, designed to provide instant, seamless access to growth capital for MSMEs.

This initiative aligns with Hon’ble Prime Minister Shri Narendra Modi’s vision for a “Viksit Bharat”, with GetVantage and PSLAI aiming to double MSME credit access within the next 3–5 years.

The GrowthSahay platform leverages the advanced framework of OCEN to provide swift, hassle-free, and non-dilutive funding ranging from ₹1 lakh to ₹1 crore. Designed for GST-registered MSMEs, Growth Sahay offers unsecured working capital financing without collateral.

A Transformative Initiative to Scale MSME Growth

Growth Sahay has been running in beta for the past six months, during which it successfully facilitated over ₹100 crores in funding to more than 600 MSMEs across India. The platform offers a 100% digital, frictionless experience, ensuring transparency, security, and faster payouts. Businesses can access funding based on their cash flows with disbursements as quick as 72 hours and benefit from follow-on funding through a single application.

Bhavik Vasa, Founder & CEO of GetVantage, shared, “Our role as a founding member of PSLAI underscores our commitment to India’s MSMEs. GrowthSahay is purpose-built to address the critical credit gap for over 64 million MSMEs. While only 14% of MSMEs in India have access to credit today, initiatives like Growth Sahay, built on India Stack infrastructure like OCEN, aim to double credit access within the next 3–5 years.”

As a founding member of PSLAI, GetVantage is at the forefront of reshaping the credit landscape for MSMEs. PSLAI unites stakeholders across the credit ecosystem, including fintechs, lenders, and policymakers, with the goal of driving sustainable and inclusive growth in India’s MSME sector.

Sharad Sharma, Co-Founder of iSPIRT Foundation, commented, “Significant change, not incremental improvements, are essential in this sector, and with the right product developments, cash flow-based financing and policy support, credit in this sector could double to nearly Rs 130 trillion in the next few years and achieve 2x growth in the next 3-5 years.”

Jaya Saha, of HutsandLooms, SME from Howrah, West Bengal shared her experience, “Accessing working capital was our biggest challenge. GetVantage has been a game-changer for our business and our artisans, helping us grow 150% QoQ and empowering our community.”

Eligible businesses operating for at least 24 months with a minimum last six months' average MRR of ₹1 lakh can benefit from flexible loan terms ranging from 3 to 12 months.

Supporting MSMEs in Alignment with India’s Vision

The launch of Growth Sahay aligns with the Government of India’s mission to strengthen MSMEs through programs like Pradhan Mantri MUDRA Yojana, Startup India, and others. By complementing these efforts, Growth Sahay and PSLAI aim to propel the MSME sector toward contributing to a $5 trillion economy by 2025–26.