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    Optimistic Capital Announces Maiden Investment in Beer Startup 33andBrew

    Optimistic Capital Announces Maiden Investment in Beer Startup 33&Brew


    Finance Outlook India Team | Monday, 19 January 2026

    Optimistic Capital, India's pioneering ₹200 crore beer-focused fund and the nation's only investment vehicle dedicated exclusively to the microbrewery sector, today announced its maiden investment in 33&Brew India’s first vinyl-themed microbrewery. This unique venue masterfully blends innovative craft beer with immersive music experiences, creating a must-visit destination for beer enthusiasts and vinyl lovers alike.

    Building on this milestone, Optimistic Capital revealed plans to invest in two additional microbreweries in central Bengaluru. These partnerships feature collaborations with MasterChef winners and world-renowned brewers, set to deliver elevated culinary and brewing excellence while supercharging the city's thriving craft beer scene.

    The fund has deployed ₹30 crore across these initial commitments, with the remaining ₹170 crore earmarked for rollout over the next three years. This will support bottling, kegging, and other craft beer-adjacent operations. As an owner-operator fund, Optimistic Capital targets the high-margin growth of India's craft beer sector, drawing high-value investors from MEA, Africa, and India.

    Also Read: Kairon Capital Achieves First Close of Its Debut Consumer Fund

    Edwin Daniel, Founder of Optimistic Capital, expressed his excitement: "Structuring this unique fixed-interval financial product in the microbrewery space has been incredibly exciting. By enabling small ticket sizes as a CAT-1 Angel fund, we're democratizing access to high-potential investments, allowing everyday investors to participate in India's booming craft beer revolution. The investors also get a unique financial product which gives out periodic payouts to hedge returns compared to other products."

    This strategic move reinforces Optimistic Capital's mission to fuel scalable growth in India's microbrewery ecosystem, where demand for premium, locally crafted beers surges amid rising consumer sophistication.

    Source : Press Release


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