Children's personal care company Tuco Kids, based in Bengaluru, has raised $4 million in new funding led by RTP Global, with involvement from MG Investments, Whiteboard Capital, and Fireside Ventures.

Key Highlights

• Tuco Kids, a children's personal care brand, raised $4 million in Series A funding led by RTP Global.
• Existing investors Fireside Ventures, Whiteboard Capital, and MG Investments also participated in the funding round.

The company intends to introduce a new product category, increase brand awareness, and broaden its offline retail presence with the help of the additional funding.

Tuco Kids, which was founded in 2023 by Aishvarya Murali, creates personal care items especially for kids between the ages of three and thirteen. Its products, which are all made in-house, include face and body washes, sunscreens, skincare products, hair care products, and natural makeup.

The same group of investors and angel participants raised $2 million in September of last year, which was followed by this most recent round. In February 2025, Chanakya Gupta, a former vice president of Flipkart, joined the company as a co-founder, strengthening its leadership team.

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In addition to its own website, Tuco Kids sells its goods on popular online marketplaces like Amazon, Flipkart, Nykaa, and FirstCry. Customers can now easily access the brand's products thanks to its presence on quick commerce platforms.

The investment is a major step toward Tuco's goal of becoming a well-known brand in India's kids' personal care market.