ZENO, the stylish and innovative series, today announced the launch of ZENO 100 smartphone – a pioneer of durability and design – to be available exclusively on Amazon. The ZENO 100 is crafted to remain unforgettable with its captivating design The ZENO 100 stands out with MIL-STD-810H military-grade durability, a premium feature that is hardly available in smartphones priced under 8K in the current era of global price hikes. Equipped with the Ultralink feature, the ZENO 100 ensures free connectivity even in remote regions where there is no network. It is available in two RAM variants of (3+5*) GB and (4+8*) GB with a ROM of 64GB. Priced attractively at just Rs. 6866 (3GB variant) and Rs.7285 (4GB variant), customers can buy the ZENO 100 from Amazon.

Each letter in ZENO stands for a core aspect of the phone's design and function, symbolizing the promise of a superior user experience at every level. The ZENO 100 is a visual delight that also promises power packed and optimized performance to users.

Z - Zenith of Design

E – Elevated Experience

N – Nuanced Control

O – Optimized Output

Speaking about the launch, Arijeet Talapatra, CEO, itel India, said, “ZENO series is an excellent example of fusion of durability with practical innovation. With its appealing design, the newly launched ZENO 100 is built for youngsters who dare to dream big. The inclusion of advanced and premium features such as Ultralink and IR blaster highlights the feature-rich design of our products. Even amidst rising memory prices globally, we have kept pricing firmly in the sub 8K category – a testament to our commitment towards affordability.”

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At the heart of the ZENO 100 lies a stunning 6.6-inch 90Hz HD+ display, complemented by immersive DTS-powered sound technology - engineered to captivate the senses with vibrant colours, crisp clarity, and ultra-smooth visuals. The addition of an intuitive Dynamic Bar keeps users effortlessly connected with battery status, calls, notifications, and more without interruption. Photography enthusiasts will love the 8MP rear camera, enhanced with advanced image processing resulting in vivid and vibrant images. It also features an IR blaster, making it easy to control TVs, air conditioners, and other electronic appliances remotely.

Powered by an octa-core Unisoc T7100 processor and Android 15 Go – the ZENO 100 ensures seamless multitasking, smooth gaming, and effortless video calls. For security and ease of access, the ZENO 100 comes equipped with face unlock and a side-mounted fingerprint sensor, offering both protection and convenience. Packed with a large 5000 mAh battery and 10W charger, the device ensures all-day performance. This smartphone is available in eye-catching colours of Silk Green, Pure Black and Titanium Gold.

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