Fashion shopping marketplace Tryo has secured ₹3 crore in a pre-seed funding round led by Zeropearl VC. The company plans to utilize the capital to launch operations in Bengaluru, accelerate product and tech development, and strengthen partnerships with leading Indian fashion brands, it announced in a press release.
Key Highlights
- Tryo secured ₹3 crore (~USD 1 million) in pre‑seed funding led by Zeropearl VC.
- Tryo will launch its “Try First, Pay Later” fashion marketplace in Bangalore using these funds.
Founded in January 2025 by Meet Saparia, Arjav Patni, and Shiva Singh, Tryo introduces a “Try First, Pay Later” model, allowing users to order up to ten items for free, try them at home, and pay only for what they choose to keep. Returns are collected instantly by the same delivery agent, ensuring a hassle-free experience.
With curated collections from 25+ premium Indian fashion brands including Virgio, The Souled Store, The Bear House, Nishorama, and Bewakoof, Tryo aims to redefine online apparel shopping by combining convenience with the assurance of physical trials.
Operating on a dark-store model, Tryo manages logistics and quality control entirely in-house. The trained delivery fleet conducts doorstep trials and real-time checks on returns, offering users both 60-minute and scheduled delivery.
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“We’re building a platform that marries the convenience of e-commerce with the confidence of in-store trials. This funding will enable us to move faster while staying deeply focused on user experience,” said Meet Saparia, Co-founder of Tryo.
