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    Tech-First Media Startup Mythik Bags $15 Million Seed Fund


    Finance Outlook India Team | Thursday, 22 May 2025

    Key Highlights

    • Mythik raises $15 million in seed funding to globalize Eastern mythology, history, and folktales. 
    • Backed by top investors including Shah Rukh Khan’s family office, BITKRAFT, Sakal Media Group, and others.
    • Founded by Jason Kothari and ex-executives from Disney, Netflix, Amazon Studios, Jio, and Tencent.

    Mythik, a new startup helmed by Jason Kothari, has completed a $15 million seed funding round. Sakal Media Group, BITKRAFT, VC Grid, Visceral Capital, Jason Kothari, Shah Rukh Khan’s family office, Patni family office, Saif Saeed Ghobash, Jayanti Kannai, Pravin Jain, Marc Younan, Deepen Parikh, Samir Vora, Saif Saeed Ghobash, Samarth Parekh, Anurag Goel, Nishant Aggarwal and others took part in the round.

    Kothari introduced Mythik last month as an international company that uses technology to introduce Eastern mythology, history and folktales to people worldwide, hoping to make a "Disney from the East."

    In his statement, Mythik founder Jason Kothari shared, “The strength of the investors we assembled makes us confident in reaching our mission and vision. We hope that Mythik continues to introduce Eastern mythology, history and folktales in a way that inspires happiness, peace and hope worldwide.”

    The company was created by former executives from Disney, Netflix, Amazon Studios, Jio and Tencent.

    At Wharton, Kothari picked up a financially distressed comic book company, Valiant Entertainment and helped it recover and grow. After that, he sold the company to DMG Entertainment for $100 million and was also executive producer of the film Bloodshot, based on a Valiant character and featuring Vin Diesel.

    Also Read: VC Firm 247VC Unveils 1st Investment Fund for Early-Stage Startups

    He started working for Housing.com in 2015 and was appointed CEO when Rahul Yadav left the company. He spent eight months as CEO at FreeCharge and another year and a half as Chief Strategy and Investment Officer at Snapdeal.



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