Trupeer, an AI video platform, has raised $3 million in a seed round led by RTP Global, with participation from Salesforce Ventures and a group of over 20 CIO and CTO angel investors. The proceeds will go toward Trupeer's goal of reinventing how teams create product videos, tutorials, and walkthroughs, according to a press release.

Key Highlights

• Trupeer secured $3 million seed funding, led by RTP Global and Salesforce Ventures, for AI video workflows.
• Capital will enhance its multi‑modal AI engine, expand go‑to‑market, and power enterprise knowledge "brain". 

Trupeer, co-founded in 2023 by Shivali Goyal and Pritish Gupta, eliminates the hassles of hours of editing, painful handoffs, and overly complex video tools. With just one raw screen recording, its AI engine can now generate a clean, professional video in seconds, complete with AI voiceovers, avatars, highlights, and translations in over 30 languages.

Trupeer's multi-modal AI pipeline eliminates filler words, produces studio-quality voiceovers, incorporates intelligent zooms and subtitles, tracks cursor movements, and inserts a human-like AI avatar for more engaging delivery. Along with the video, it generates step-by-step documentation, including screenshots and summaries, giving users everything they need to explain a product clearly, quickly, and at scale.

The Bengaluru-based startup creates multiple versions of a single video, each tailored to a specific audience, language, or tone, and allows teams to share them instantly via public links or embedded formats. Once something is recorded, it is immediately usable.

"Software should be easy to understand. But, until now, creating good product videos required hours of editing or thousands of dollars in production," said Shivali Goyal, CEO and co-founder of Trupeer. "We built Trupeer so anyone—from IT leads to customer success reps—can turn a quick demo into a polished video that's useful, searchable, and scalable."

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Trupeer intends to expand beyond screen recording. It is developing new methods for generating video from documents, personalizing content at scale, and integrating natively with the tools that teams already use, ranging from CRMs to learning platforms. The platform claims to be used by 10,000 teams worldwide across customer success, learning and development, information technology, sales, and product functions.

It competes with other players in the space, including Loom, Arcade, Guidde, and Scribe.